Saturday, July 18, 2009

American Film Institute Launches Video Portal to Showcase Archive Materials

AFI.com/video launches with hundreds of archived video segments

The American Film Institute has launched a new video portal on AFI.com featuring hundreds of videos from its AFI Archive.

The Web site launch coincides with TV Land PRIME's broadcast of the AFI Life Achievement Award tribute to Michael Douglas on July 19. Michael Douglas, Kirk Douglas, Catherine Zeta-Jones and other Hollywood legends attending the gala tribute are featured, along with memorable selections from the previous 36 AFI Life Achievement Award tributes.

The collection will be regularly augmented with videos selected from the AFI Archive, which contains 10,000 hours of material produced during AFI’s 42-year history, much of which has never been seen by the general public.

Videos available on the site stream directly from AFI’s YouTube channel. In addition to accessing the video content, users can post comments on the AFI.com/video site as well as embed the videos on other Web sites, blogs and social networking pages.